Women for Women Rwanda (WfWR) is a Local Non-profit Organization committed to improving lives of socially excluded and marginalized women in conflict and post-conflict settings.

Website: https://www.womenforwomenrwanda.org/

TERMS OF REFERENCE

RECRUITING A DIGITAL MARKETING TRAINER TO DELIVER TRAINING TO WOMEN-LED COOPERATIVES IN GASABO AND NYARUGURU DISTRICTS

Background

Women for Women Rwanda (WfW-Rwanda) is a non-for-profit national NGO. Its mission seeks to support women and girls in Rwanda to break the vicious circle of poverty and social exclusion, by enabling them to become socially and economically capable to lead themselves and their community to better health, education, and social conditions. Since its establishment, Women for Women Rwanda has been implementing different initiatives aiming at promoting women’s socio-economic empowerment.

In partnership with GIZ, Women for Women Rwanda has initiated 18 months project “Strengthening Women-led Cooperatives in Rwanda” which aims at increasing competitiveness and income for cooperative members in French beans, strawberry, tailoring and leather products making value chains in Gasabo and Nyaruguru districts.

WfW-Rwanda is seeking a qualified Digital Marketing Trainer to deliver training sessions to members of women’s cooperatives.

Trainers’ professional qualifications and requirements

Consultants/ trainers

Length of contract

Districts

Requirements

DIGITAL MARKETING TRAINER (1)

22 Days

Gasabo & Nyaruguru
  • Having a bachelor’s degree in Digital marketing, Marketing and Information Technology or in any another related field.
  • Having an in-depth knowledge of digital marketing strategies, planning, and execution. These include search content creation in marketing, social media marketing and management.
  • Having experience in training adults’ people, especially women
  • Having a translated and a contextualized digital marketing training module in Kinyarwanda
  • Having the competency to deliver the training in Kinyarwanda
  • Good communication skills

Deliverables/Responsibilities

The Trainer is expected to:

  • Ensure all training equipment are well managed and well used during the training
  • Provide key basic knowledge in Digital marketing including:
  • Introduction to Digital Marketing
  • Building an Online Presence
  • Using Social Media for Business Growth
  • Digital Advertising, Analytics & Practical Sessions
  • Selling Online & Engaging Customers
  • Digital Payments & E-commerce Basics
  • Assess women’s progress and provide monthly reports
  • To perform other related tasks assigned by his/her supervisor

How to Apply

Interested candidates are invited to send their CV, education/training certificates, three service certificates/good completion, motivation letter (in one document), and a Kinyarwanda training module of related topic applied for. Application should be sent with “Digital Marketing Trainer” subject to wfwr.procurement@womenforwomenrwanda.org not later than 21st March 2025 at 16:00 local time.

Only Shortlisted candidates will be contacted.

Women for Women Rwanda

Berna Uwase Rusagara

Executive Director